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October 21, 2008

New Google patent about ads

William Slawski over at SEO by the Sea brings our attention to a patent about Google's possible intentions for advertising in podcasts, television and radio.

Snippet from the patent:

"Systems and methods for delivering audio content to listeners. In general, one aspect can be a method that includes receiving a request to download a podcast, and determining a targeted advertisement to be inserted into the podcast. The method also includes inserting the targeted advertisement into the podcast dynamically at a predetermined time. Other implementations of this aspect include corresponding systems, apparatus, and computer program products." 

For loads more in depth information trek over the web to the original post.

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